NEW YORK (NEWSnet/AP) — Amazon is partnering with hip-hop star Megan Thee Stallion to boost sales for its 10th annual Prime Day discount event.

On Tuesday, the rapper unveiled a new original song called “It’s Prime Day.” An accompanying music video shows her purchasing a pink dog collar, fake eyelashes and other items from Amazon.

The online retailer’s two-day discount bonanza is set to take place on July 16 and 17 this year.

It is open to Prime members who pay Amazon $14.99 per month, or $139 per year, for access to deals and other perks, such as free shipping.

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